2014 camapign year-end review
- Thoughtfully and strategically build its infrastructure by creating new online/print materials and providing important resources such as grants
- Exponentially grow its support base by capitalizing on diverse media platforms and attending conferences such as the National Animal Rights Conference
- Develop a perceptible presence in California and nationally amid the animal sheltering community, most notably by exhibiting at HSUS’ Animal Sheltering Expo and landing a featured article in the Animal Sheltering Magazine
- Make significant headway in changing the landscape of animal sheltering as it relates to food policies through shelter visits.
Click through the slideshow to view our major campaign successes for 2014 -
SIGNATURE CAMPAIGN SUCCESSES IN 2014 -
Due to our efforts:
- (76) animal organizations and federations, (2) environmental nonprofits, (2) celebrities and (2) businesses have come out publicly in support of an animal-friendly menu policy and are actively involved in Food for Thought. All listed organizations also HAVE a vegetarian or vegan menu policy for their sponsored events!
- Hearts United for Animals (Nebraska) adopted an animal-friendly menu policy.
- East Bay SPCA (Bay Area, California), which operates 3 shelters, adopted an animal-friendly menu policy.
- St. Martin’s Animal Rescue (Oregon) has adopted a vegan menu policy.
- Second Chance Animal Welfare Center has adopted a vegan menu policy.
- The Humane Society of Silicon Valley (Bay Area, California) has improved their policy so that that all vegetarian meals at their annual Gala are in fact vegan.
- Virginia Federation of Humane Societies adopted a policy that calls for animal-friendly options “with the goal of moving to a plant-based menu.” This federation has (62) active organizational members.
We can't wait to see what 2015 brings!